Essential “Laws” for Analytics and Data Mining

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Blog Archive

How Analytics Will Shape the World in 2016

Published 26 Jan 2016 by Tim, CANDDi
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As we head into the new year, we can expect to see a lot of innovations in the way that big data and analytics are used, not just when it comes to business but also for things such as sport and politics.

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Analytics in Retrospective - The Advances of 2015

Published 04 Jan 2016 by Tim, CANDDi
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This past year has been a big one for analytics, with some revolutionary advances in terms of how we track users as well as how we reach them. It’s not just the technology that has changed, either. The way that users engage with content has changed too, and people are now ditching their desktops to use mobile devices.

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Why Upgrade Your Analytics Tracking Code?

Published 22 Dec 2015 by Tim, CANDDi
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Google has been gradually rolling out Universal Analytics since 2012, and it has only been in the last year that the transfer from Classic to Universal Analytics was finished.

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A Look at Marketing with Facebook Pixel

Published 11 Dec 2015 by Tim, CANDDi
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Facebook Pixel is an interesting new tool that Facebook launched earlier this year. It allows advertisers to track and monitor customer activity and re-target to a customer’s Facebook feed.

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A Look at the Future of Big Data Analytics

Published 04 Dec 2015 by Tim, CANDDi
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Data is, by itself, just a mass of zeros and ones that is displayed to us by a computer or in some other form. Data by itself is not very useful - it is what we do with it that makes a difference to our business.

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