Are we reaching the limits of Analytics?

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Blog Archive

Are we reaching the limits of Analytics?

Published 05 Feb 2015 by Tim, CANDDi
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Analytics have become the core of the online marketing strategies of many brands, but are we using them as effectively as we should be, and are the numbers as useful as we wish that they could be?

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Looking Beyond Web Analytics

Published 29 Jan 2015 by Tim, CANDDi
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When most people hear the word analytics, they immediately think of Google Analytics, Sitecatalyst, Alexa and other tools for gauging web traffic. The world of analytics is much bigger than this, and if you really want your online brand to succeed you should look beyond simple referrers, hits and visits and look at some of the other metrics that are out there. Here is a quick overview of some of the other analytics metrics that could be valuable for your business.

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Why Mobile Analytics Matters

Published 23 Jan 2015 by Tim, CANDDi
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Most webmasters are well aware of the value of analytics for their desktop website, but have you ever considered analytics for a mobile app? Mobile analytics can help you to track consumers from the moment they discover your app up until the moment they make an in-app purchase or decide to remove the app from their device.

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Are you like Ben?

Published 14 Jan 2015 by Tim, CANDDi
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Meet Ben - he runs a UK business. Learn more about how CANDDi can help your lead generation activities with our 44 second explainer video

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