Important Trends in Advanced Analytics

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Blog Archive

Important Trends in Advanced Analytics

Published 18 Dec 2014 by Tim, CANDDi
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More and more businesses are embracing advanced analytics in a bid to understand the patterns that they deal with on a daily basis. When most people think of analytics, they think of tracking customer engagement, website visitors and similar trends. This is certainly an important area of analytics, but you can do so much more with the same tools once you start to think about the possibilities.

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Small Businesses and Big Data

Published 17 Dec 2014 by Tim, CANDDi
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Even the smallest businesses are learning to take advantage of web analytics today, thanks to the power and ease of use of tools such as Google Analytics, but most businesses don’t realise that there is more to analytics than simply traffic sources and keyword data.

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Why Do People Matter?

Published 26 Nov 2014 by Tim, CANDDi
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If you want your website to perform well, then you will need to understand your visitors — why they come to your site, what they are looking for, how they use the site and the reasons that they leave.

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Digital Marketing Show 2014

Published 25 Nov 2014 by Saadia, CANDDi
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Download the slides for "Want to see who's on your website - five tips to make more revenue from your existing traffic"

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