email

PPC vs Email Marketing

PPC vs Email Marketing

There are four main ways in which businesses opt to market online. In terms of generating traffic however, it typically comes down to two key options. PPC or Email? Here we take a look at the pro’s and con’s for both and what the best way forward might be.

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7 Email Marketing Myths

7 Email Marketing Myths

We at CANDDi put a lot of emphasis on the power of email marketing. However, we often come across similar concerns or negatives associated with it. Here we take a look at some of the most common objections or “myths” and debunk them to show you the value it has!

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Levelling up your Email Marketing!

Levelling up your Email Marketing!

The Email Marketing Industry Census was recently published and has revealed the benefits of an effective strategy. In comparison to other marketing channels from SEO to Social, email marketing is measured to provide a better return on investment than any other.

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