PPC vs Email Marketing

Published 13 Mar 2017 by Brian, CANDDi
Read this in about 5 minutes

There are four main ways in which businesses opt to market online. In terms of generating traffic however, it typically comes down to two key options. PPC or Email? Here we take a look at the pro’s and con’s for both and what the best way forward might be.

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7 Email Marketing Myths

Published 13 Mar 2017 by Daniel, CANDDi
Read this in about 3 minutes

We at CANDDi put a lot of emphasis on the power of email marketing. However, we often come across similar concerns or negatives associated with it. Here we take a look at some of the most common objections or “myths” and debunk them to show you the value it has!

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CANDDi Culture - We're Getting Fitter :)

Published 02 Mar 2017 by Saadia, CANDDi
Read this in about 1 minute

For various reasons (Tim is training for a marathon in April, I've had a minor stroke, Brian is sleep deprived with his new baby etc) we are all trying to get a bit fitter here at CANDDi HQ. Tim invited personal trainer and fitness coach, Dally Singh aka The Macro Coach, to provide us with some much needed inspiration and fitness hacks...

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Levelling up your Email Marketing!

Published 22 Feb 2017 by Daniel, CANDDi
Read this in about 2 minutes

With the vast array of channels we have to market through, it's easy to forget about one of the most efficient and effective - email marketing. Whether you're looking at how to step it up a gear or are yet to dip your toe into the email marketing mix, we've taken a look at some of the principle ways that can help you take advantage of what's available (with a few stats from the Email Marketing Census and Litmus reports thrown in!).

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