Thinking of using Marketo?
Here’s what CANDDi has to offer.

Before making a decision on which software is right for you...

It’s important to understand how they are different. Marketo offers many different packages with a wide range of solutions, whereas CANDDi is highly focused on a specific purpose: providing actionable insights about your prospects.

Because the services offered by the two products are so different, some may even decide they want both!

At a glance

Identify companies who visit your site
Identify individuals who visit your site
Integration with major CRMs
Lead scoring
No set-up cost
Email marketing tracking
A/B Testing
Real-time prospect alerts
Landing page building tool
One-on-one email open tracking

What’s the difference?

Identifying Visitors

Currently, Marketo does nothing to help you identify visitors on your website.

With CANDDi’s innovative identification methods, we can tell you which individual has visited your site, so you can contact them personally when they are most likely to close the deal.


Marketo’s many solutions make it one of the most expensive marketing automation tools available. With add-ons, the majority of packages cost tens of thousands per year - not counting the $6,900 set up cost!

CANDDi offers a complete package to identify visitors, nurture leads and close deals — all for a fraction of Marketo’s price. We also don’t have any set-up fees, additional extra costs, or price hikes after the first year.

One-on-one email tracking

Like CANDDi, Marketo integrates with your email marketing campaigns to track which recipients click links on the email, and what they do once they arrive at your website.

CANDDi offers an even deeper service by allowing you to track the emails you send one-to-one, so you’re notified when leads open and engage with any of your emails!

Want to learn more about CANDDi?
Take the product tour, or get started today for free!

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