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The Most Frequent FAQs about Website Visitor Tracking

Published 16 May 2022 by Tim Langley, CANDDi
Read this in about 5 minutes

As a business owner, you want to know as much as possible about your website visitors. This information can help you make decisions about how to improve your website and track the success of your marketing campaigns. While there are many different ways to track website visitors, some methods are more popular than others. In this blog post, we will discuss the most Frequently Asked Questions (FAQs) about website visitor tracking. We will also provide tips on how to choose the right method for your business. So, whether you are just getting started with website visitor tracking or you are looking for a more efficient way to collect data, read on for answers to some of the most common questions.

CANDDi dashboard identified visitors

What is Website Visitor Tracking?

Website visitor tracking is the process of monitoring and collecting data on the behavior of visitors to a website. This data can be used to understand how people use the site, what they are interested in, and where they come from. It can also be used to track conversions, or the number of people who take a desired action on the site, such as signing up for a newsletter or making a purchase.

Why is Website Visitor Tracking Important?

Website visitor tracking is important because it provides insights that can help improve the user experience on a website and increase conversion rates. With information on how people use the site, what they look for, and where they come from, businesses can make changes to the site that will make it more user-friendly and increase the chances that visitors will take the desired action.

How does Website Visitor Tracking Work?

Website visitor tracking works by placing a piece of code on the website that collects data on the behavior of visitors. This data is then sent to a server, where it is processed and stored. The data can be accessed by businesses through a web-based interface.

What Type of Data is Collected with Website Visitor Tracking?

Website visitor tracking can collect a variety of data, including the pages that were visited, the order in which they were visited, how long each page was viewed, the location of the visitor, and the referrer (the website that sent the visitor to the site being tracked).

How is Website Visitor Tracking Used?

Website visitor tracking can be used to understand how people use a website, what they are interested in, and where they come from. This data can be used to make changes to the site that will improve the user experience and increase conversion rates.

What are the Benefits of Website Visitor Tracking?

Website visitor tracking can provide valuable insights that can help improve the user experience on a website and increase conversion rates. By understanding how people use the site, what they are looking for, and where they come from, businesses can make changes to the site to improve areas that are the worst performing and do maintenance on the best performing areas.

What are the Limitations of Website Visitor Tracking?

Website visitor tracking can be limited by the amount of data that is collected, the accuracy of the data, and the ability to track conversions. Additionally, visitor tracking can be used to track the behavior of only those visitors who have cookies enabled.

What are Website Visitor Tracking Tools?

There are a number of website visitor tracking tools available. These tools allow businesses to collect data on the behavior of visitors to their website and use it to improve the user experience and increase conversion rates. We may be biased but one of the best tools out there is CANDDi, get in touch with a member of our team to find out more.

What Analytics Can Be Reported From Website Visitor Tracking?

There are a number of different analytics that can be reported from website visitor tracking, including which pages were visited, the order of visits, how long a user spends on each page, visitor location and the referrer (the website that sent the visitor to the site being tracked).

Additionally, businesses can use visitor tracking to understand how people use their site, what they are interested in, and where they come from. This data can be used to make changes to the site that will improve the user experience and increase conversion rates.

How Website Visitor Tracking Tracks Your Customer Journey

Website visitor tracking can provide valuable insights into the customer journey. By understanding how a user interacts with a site, what other pages or browsers they come from, what exactly they’re looking at, businesses can make changes to the site that will improve the user experience and increase conversion rates.

Furthermore, by tracking the behavior of visitors who have cookies enabled, businesses can understand which website referrals are most effective and make strategic changes to the marketing budget. Whether you are just getting started with website visitor tracking or are looking for more advanced tools, there is a solution that can help you track your customer journey and improve your website performance.

Tips for Boosting Website Traffic

If you are looking for ways to boost your website traffic, there are a number of different options available. You can optimize the site for search engines, run ads, use social media, or make changes to the site that will improve the user experience.

As well as this, you can use website visitor tracking to improve conversion rates from the data reported. By understanding the customer journey and making strategic changes to the site , you can boost website traffic and improve your bottom line.

If you have any questions about website visitor tracking, please feel free to contact us. We would be happy to answer them for you.

Conclusion

That brings us to our final question- what can you do with all this data? The answer is, quite a lot. Website visitor tracking provides valuable insights that can help businesses improve their website design, create more effective marketing campaigns, identify and target new customers, understand how people are using their website, and so much more.

At CANDDi we track and identify the people who are visiting your website. We then provide you with actionable intelligence based on real live human interaction. So if you’re looking for an edge in today’s competitive online market, contact us to see how CANDDi can help you achieve it.

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