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How to install CANDDi onto Wordpress

Published 29 Sep 2020 by Ellice Eadie, CANDDi
Read this in about 2 minutes

How to install

First off, you’ll need to download the Wordpress plugin. You can do so by downloading the Wordpress .zip file here.

Now you can head over to your Wordpress site and start uploading the Wordpress .zip file plugin you’ve just downloaded into your plugins folder.

Login to your Wordpress admin console and click the CANDDi Setup link on the bar on the left hand side. Enter your tracker code and press save.

You’re good to go!

Additional integrations

Our Wordpress installation doesn’t stop at tracking your website visitors either, CANDDi automatically integrates with the Wordpress email platform if you use the standard Wordpress personalisation/ merge tags that comes with it.

If after doing a mini test campaign it doesn’t work using the standard personalisation / merge tags, we’ll need to have a look into what your custom merge tags are and start replacing the standard ones.

Wordpress is stripping my CANDDi tracking!

Not to worry. If you’ve found that identification isn’t happening where it should (monitoring your email click throughs, CANDDi Capture can’t be set live, etc.), it’s down to Wordpress stripping the query string from the URLs.

Wait, a query string? This is a techy way of passing information to and from your website by simply adding information to the end of a URL. Basically, this let’s you know what campaigns are running where, where your visitors have come from, all that jazz. As an example, you might have an email campaign with a CANDDi tracked hyperlink that looks something like this:

However, when it’s been clicked, it ends up showing in the URL like this:

This is because Wordpress isn’t pulling through the identities needed. This happens when Wordpress’ security attempts to rewrite any URLs that have parameters it doesn’t recognise.

To avoid this, when you’re copying in your tracker ID into the CANDDi Wordpress plugin, you should notice an “apply fix” tick box within the plugin (see image below).

Apply Fix

This should prevent Wordpress from stripping the URLs that it doesn’t recognise, even from a server-side redirect.

If you need help getting your plugin set up, get in touch with our Customer Support team on