Differences between IP Lookup and Visitor Analytics
Ever wondered the difference between IP Lookup companies? Here's how the 'Individual level Visitor Tracking' from CANDDi differs from companies like Lead Forensics, IP Fingerprint, Who is Visiting etc and exactly how it all works. IP tracking is easier to use and more focused on the geographical location of a visitor, whereas cookie tracking is ideal for companies who want to build long-term identified relationships with their prospects and customers.
