Know Your Prospects

Wouldn't you like to know more about your prospects? Who they are and what they want?

• Onsite Activity: Understand what prospects want from the pages they view and the content they download
• Forms and Fields: Everything entered, anytime, in one place: name, email, phone, postcode, and search terms
• Location: See where your prospects are when they're checking out your site
• Social Media: Cross reference identity with public social profiles for richer data
• Company Data: Know which companies are checking out your site, then find the individual
• Demographics: Automatically and instantly check the social profile of a prospect's location

Want to know more about your prospects?

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Could you improve your lead nurturing?

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Nurture Leads

• Cut Friction: Learn about prospects without forcing them to login or fill out a form for each piece of content
• Ranking: Score leads with our unique engagement metrics to focus on the hottest prospects
• Segmentation: Create bespoke streams to show you the prospects that are most important to you
• Live Alerts: Know when your hottest prospects are on your site, and when to give them a call
• Dynamic Response: Set CANDDi to automatically respond to prospects in your target profile

Optimise Marketing ROI

• Real Business Metrics: Measure campaign success in profit, not traffic
• One Report for All Campaigns: See the impact of all campaigns in one place, where it matters
• Accurate Attribution: See every influence on your prospect, not just the last click that brought the sale
• Closed Loop: See how offline purchasers were attracted and influenced by online campaigns
• Lifetime Analysis: Measure campaign ROI against lifetime customer value
• Sophisticated Profiling: Target campaigns more accurately with improved prospect understanding

Optimise your marketing campaigns.

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